A personalized talent management experience

ABOUT US

Mission Statement

Bluebird Influence empowers creators to achieve their goals through personalized management, innovative strategies, and strong industry connections. We build lasting partnerships that deliver exceptional results and drive success for both creators and brands.

OUR STORY

In 2023, before Bluebird Influence officially took flight, we were fortunate to receive invaluable guidance from a close mentor deeply experienced in the influencer marketing industry. This opportunity allowed us to dive into the world of talent management, learning the ins and outs of the business firsthand. Our mentor, who remains a trusted collaborator today, provided us with the knowledge and confidence to start building meaningful relationships with both creators and brands.

As we began to see success and develop a genuine passion for talent management, we knew we had found our calling. The excitement of helping creators achieve their dreams and connect with the right brands fueled our entrepreneurial spirit. It was this passion and determination that led us to establish Bluebird Influence, a place where innovation, personalized service, and strong partnerships come together to empower creators and drive results.

Today, Bluebird Influence stands as a testament to our journey, rooted in the lessons we've learned and the relationships we've built along the way. We're proud to continue growing, always guided by the values and vision that inspired us from the start.

MEET THE TEAM

Shannan Lee, CEO & Co-founder

Shannan has a business degree from BYU and a background in branding and management. She is a proven experience designer and successor in the influencer marketing industry. She has a passion for creating meaningful connections with clients and brands. Shannan truly cares for our creators and loves seeing them soar!

Grant Lee, President & Co-founder

Grant obtained a bachelor's degree in business from BYU and is pursuing an MBA with a concentration in Entrepreneurship at LSUS. He has a diverse background encompassing years of experience in marketing, and loves collaborating with clients to help them reach an elite level of influence and connect with prominent brands.

Madeline Hale, Talent Manager

Madeline brings firsthand experience as a former influencer to talent management, offering a deep understanding of the industry from both sides. With a background in content creation and brand partnerships, she is passionate about helping creators succeed. Madeline fosters meaningful relationships with clients and brands, ensuring every collaboration is strategic and impactful.

Behind the Name

Bluebird Influence takes its name from the Mountain Bluebird, the state bird of Idaho, where our journey began. Just as the Mountain Bluebird is known for its vibrant presence and adaptability, our agency embodies these qualities in the world of influencer marketing.

The Mountain Bluebird is a symbol of hope, resilience, and a clear vision—traits that we strive to replicate within our business. Like the bluebird, we are committed to soaring to new heights, providing our clients with unmatched support, and adapting to the ever-changing landscape of digital marketing. Our roots in Idaho are a reminder of where we started, but like the bluebird, we continue to expand and explore new horizons, always with a focus on excellence and innovation.

At Bluebird Influence, we bring the spirit of the Mountain Bluebird into everything we do, ensuring that our clients not only reach their goals but exceed them, with the same grace and determination as this remarkable bird.